We are a brand consulting and activation agency
Our role is shaping the lives of the brands we lead and the world in which we live. Because life doesn’t simple happen to brands. Brands have to produce it. That’s what STYLE is. It’s producing life. Style is a decision about how the brands will live. But style is not superficial. It’s a philosophical project of the deepest order.
Generate added value to brands by creating a lifestyle that engages with their audiences, generating a long term relationship. The brand lifestyle must be develop with the a global strategy that incorporates a strong analisys of the brand market, target and dna.
Innovative and creative thinking, Client focus solutions, Commitment with quality process and results, Collaboration with creative experts, Flexibility to adapt to changes.
Mojo = Style
The purpose of life is to bring into the world a system of novel forms that reflect the constraint of a single will or viewpoint. Style. Style means nothing less than a whole a whole new way of doing things. Life is composition, and style is what our lives are about.
“Style is merely the outside of content. And the content is the inside of style.” JeanLuc Godard
Brand = Theme
As brands become platforms and links, they get used and abused. people want to make them their own – which means they may no longer be the same everywhere. Brand becomes not one tune, but a theme with variations.
“Nothing is more important, more necessary than to give style to one’s character.” Nietzsche